Digital Marketing And Branding Executive

VAE (Voice of Architects and Engineers) is hiring a Digital Marketing Executive for its consumer brand portfolio, including Coco+Sesame — a growing hair and skincare brand selling nationwide through Facebook, Messenger, and WooCommerce. This is a hands-on role where you will own both the ad account and the creative output. We are hiring 3 positions. Candidates strong in media buying (meta ad manager and website integration), strong in video editing, or capable in both are all encouraged to apply — tell us in your application where your strength lies. Strong video editing skill will be given significant preference.

Job Responsibilities

• Plan, launch, and scale Meta (Facebook & Instagram) ad campaigns across sales, traffic, and Click-to-Messenger/WhatsApp objectives, with daily budget and campaign structure management

• Own and improve core KPIs — CPP (cost per purchase), ROAS, CTR, CPC, and CPM — through structured A/B testing of creatives, copy, audiences, and placements

• Set up and maintain Meta Pixel, Conversions API (CAPI), Events Manager, domain verification, and product catalog on a WordPress/WooCommerce site; handle Google Ads and Analytics where required

• Build and manage custom audiences, lookalike audiences, and remarketing campaigns

• Edit short-form vertical video ads for Reels, Instagram, and TikTok in Adobe Premiere Pro and After Effects (or equivalent), including motion graphics, text animation, and basic VFX

• Deliver strong hooks within the first 3 seconds, clean Bangla and English subtitles and typography, basic colour grading, and sound mixing

• Produce UGC-style, testimonial, and educational content that feels organic rather than overly promotional, at a steady monthly volume to support continuous creative testing

• Track performance, prepare weekly and monthly reports, and coordinate with the sales team on order flow and customer feedback

• At least 1 year
• The applicants should have experience in the following business area(s): Advertising Agency, Direct Selling/Marketing Service Company, Web Media/Blog, Advertising Technology (AdTech) Startup
• Freshers are also encouraged to apply.

• Bachelor/Honors
• Diploma

• Age At most 40 years

• Mobile bill
• Lunch Facilities: Full Subsidize
• Festival Bonus: 2